Personal editing. Professional results.
November 8, 2019
Choosing Amazon to unleash your books

Photo by Bank Phrom on Unsplash It's the start of production season for an author whose book I've just edited. His collection of essays will be in print and might become a hardback, too. It's time for him to consider how he will manufacture his self-published indie book. I'm not calling what we're doing publishing […]

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October 29, 2019
You can dream up a debut with a radio boost

Eric Gray's new book is Bases to Bleachers, a collection of stories from fans about each one's favorite baseball game. He reached out to the world for stories after his friends got him started. His book was on WBUR's Here and Now radio show earlier today. Radio is with us even today, just as baseball […]

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June 11, 2019
How to write a decent review

Lots of us have friends who are authors. Every author needs reviews, and you may be asked to write a review of a book you've read: a review that is fair and honest. You might have received the book for free in exchange for a review. But oh so many of us haven't written a […]

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May 21, 2019
How a proposal can get your book published

Every book needs a game plan to play its way into a publisher's lineup. Things like comparable books and the heartbeat promise of a story are the same for fiction and nonfiction. Unlike what you might have heard, every publisher makes an investment and wants to earn it back when they buy a book from […]

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May 19, 2019
A Perfect Postcard for the Next Life

In my creative workshops we use an exercise — we write a memory we could carry into the next life. It's gotta fit on an index card. Here's one of mine. It's from my forthcoming parenthood baseball memoir, Stealing Home: A Father, a Son, and the Road to the Perfect Game. That night I didn’t feel […]

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April 9, 2019
Watch out for website wags

I recently ran into a web designer who said in a glib tone, “WordPress sucks.” I tried to share my history with Joomla (ouch!) with him, but he was all “there’s a Frankenstein of code inside WordPress.” Yeah, and countless companies doing good web commerce and connection using it. I’m pretty well versed with a […]

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January 21, 2019
You've got just one book. How to get it discovered

Writing a book is a wonderful achievement. Getting it discovered is wonderful, too. It's probably a bigger challenge. The problem is that the finishing line for these efforts is very different. In the first, the writing, you complete the book. No more work is possible. The success lies in the eye of the buyer. Very […]

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December 28, 2018
Publish yourself — but truly publish

This week a mystery author asked me about my plans for publishing my forthcoming memoir, Stealing Home. My book is the story of a father and a son on a road trip to the perfect game. I choose to self-publish because midsize and larger publishers have a limited appetite for memoirs from writers without a […]

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October 26, 2018
The Rough Guide to the Texas Book Festival

If you're headed to the Texas Book Festival this weekend, congratulations. You'll be going to end of the book galaxy that's 180 degrees offset from the world of ebooks, Amazon and its ilk, and that remote on your table that delivers streaming versions of Girl With the Dragon Tattoo and Mockingjay. The BookFest is thick […]

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October 17, 2018
Be an artist. Be a professional. Write your story and sell out, too.

This is why there are blogs for authors. Sometimes a careless comment from an entitled, successful vendor-author just shades good authors. Somebody's got to call BS. (See how I used the verb "shade" there to go all current on the language? It means to diss, rag on, or denigrate. But I'm all woke about English. […]

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